PANDORA ETHICS REPORT 2015
10
COREMATERIALS
The vast majority of PANDORA’s products aremade of
silver or gold, often embellishedwith stones. At PANDORA,
we are fully aware that themining andprocessing of
preciousmetals, gemstones and semi-precious stones
canbe associatedwith adverse social or environmental
impacts. As amajor player within the jewellery industry, we
recognise our ability aswell as our responsibility to help
developmore responsible supply chains for core jewellery
materials.
Gold
In2015, all gold grains entering PANDORA’s crafting
facilitieswere sourced from reputable refining companies
certified according to the RJCCode of Practices.
Furthermore, all PANDORA gold suppliers are certified
conflict free according to the LondonBullionMarket
Association (LBMA) GoodDelivery List or the RJCChain-
of-Custody Standard for gold. Notably, 96% of gold grains
originated from recycling and the remaining 4% from
mining.
Silver
In2015, all silver grains entering PANDORA’s crafting
facilitieswere sourced from reputable refining companies
certified to the RJCCode of Practices, andwe began
workingwith our suppliers todevelop an assurance
system for responsible silvermining. 83% of our silver
grains originated from recycling and the remaining 17%
frommining. As RJCmembers, our suppliers have set up
comprehensive audit systems to ensure that no conflict
minerals enter their supply chains.
Specialisedmanufacturers
Additionally, PANDORA cooperateswith a very small
number of highly specialisedmanufacturers of semi-
finished gold and silver parts. All these partners deliver
auditable proof that the gold used in their products is
sourced fromRJC/LBMA-certified suppliers. In 2015, we
initiated dialoguewith these suppliers to findways to
ensure that theywill be able to provide similar guarantees
as to the origin of their silver products.
Stones
Man-made stones, natural gemstones anddiamonds are all
included inour assortment andhave different characteristics
and advantages.The natural gemstone industry is highly
fragmented and complex, making traceability extremely
difficult.Man-made stones are identical to their natural
gemstone counterparts in almost everyway, including the
same basic crystal structure and chemical composition.
Man-made stones are fully traceable, affordable and can
be supplied in quantities suitable for large-scale jewellery
crafting. Finally, man-made stones exhibit fewer variations
in colour andquality, considerably reducingmaterial waste
in the crafting process.
Whilewe have not made a decision to remove
diamonds and gemstones from our assortment, man-made
stones are taking on an increasingly important role in our
collections. In 2015, man-made stonesmade up the vast
majority of the 2.6 billion stones used.
From2012 to2015, diamondswere only included in
new collections as a feature on special editionPANDORA
Club charms.The diamonds set in these charmswere all
recycled fromdiscontinuedPANDORA jewellery.
Whenever sourcing diamonds, whichwe continue to
do tomeet customer demand for existing collections, we
only accept suppliers that aremembers of the RJC and
can certify compliancewith the System ofWarranties
establishedby theWorldDiamondCouncil for diamond
sourcing.
ORIGINOFGOLD
ORIGINOF SILVER
100%RJC-certified suppliers
100%RJC-certified suppliers
100% certified conflict free
4%
Mined
17%
Mined
96%
Recycled
83%
Recycled
ORIGINOF PRECIOUSMETALS
